Facebook for Business 101
This Facebook for Business workshop is a hands-on workshop developed to teach business owners the importance of being on Facebook, how to set up your Facebook Business page for success and how to navigate around the various features Facebook has to offer. We’ll also delve in to what kind of content to post, where to find it, how often to post and much more.
After completing this workshop, your business page will be set up and optimized, you will know how to post and will have an understanding of the basics of Facebook for Business.
What you will learn
- Facebook overview
- Why use Facebook for business?
- Understanding a Facebook Business Page
- How to set up your business page – complete with checklist
- How to manage your business page – managing notifications, messages, comments and reviews
- Facebook insights & how to read/understand them
- Finding your target audience – complete with worksheet
- How to market to them
- How to create valuable content – where to get content and images
- Set up a Canva account and create your first ad
- Learn how to schedule a post on your Facebook page – Different types of posts/features
- An introduction to Facebook groups & Facebook events
Who is this workshop for?
This workshop is ideal for small business owners who would like to:
- Gain a better understanding of how Facebook works and why it is useful for small business
- Manage their own social media account/s
- Increase engagement with their target market
What you will need to have ready to attend
- You will need to have a Facebook account and a business page created
- If you do not have this already set up and require assistance, please contact Moana Marketing and we’ll get you all set up!
- You will need to bring your laptop with you
- Make sure you have a file on your laptop with your logo and some images of your business/products
A great course and would recommend it to everyone. Took away a lot of skills on how to best use FB for my new business. The course met my expectations and more. Leigh is a awesome teacher. Very friendly and knowledgeable. She clearly loves what she does and enjoys helping small business develop and evolve. Thank you so much and can’t wait for the next 😊
Learning SOOOO much more about FB with this gorgeous, talented woman! 😘💕
Came away with lots of ideas and increased awareness around FB Pages – yes, invite coming your way shortly 👋👋👋
Thanks, Leigh Moana for an insightful morning!